Saturday, November 13, 2010

Kanye West's media trainer quits in wake of disastrous Today interview

By Daily Mail Reporter



Annoyed: Kanye West's media trainer quit just three days after his disastrous interview on Tuesday morning with Matt Lauer on the Today Show


Kanye West's media trainer has quit after just three days of working with the singer, it has been revealed.

The singer lost his cool with Today's Matt Lauer during an interview which aired on Thursday when producers cued a clip of his confrontation with Taylor Swift at the 2009 VMAs.

He has since pulled out of a Today show Thanksgiving performance because of the interview, which he has branded 'very brutal'.

Media adviser Susie Arons, an executive vice president at Rubenstein Communications, agreed to help Kanye with his interview with Lauer, where he was to address comments he made about President George W Bush being a racist.

It was initially decided that Kanye would cancel the interview, but he decided to go ahead with it anyway.

Arons was summoned to the studios to help Kanye do some last minute preparation for the interview, the New York Post reports.

A source at the studios told the paper: 'West shut himself in a dressing room with Susie, and could be heard rehearsing possible questions and answers.

'But the interview began, and it was as though he had crammed for a test and then his mind went blank.'


Wronged: Kanye was not amused when Lauer started playing a clip of him at the 2009 MTV awards show


Enough is enough: Susie Arons (L) with actress Edie Falco in 2007

Apparently the prepping didn't work, because the interview turned out to be a complete mess.

At one point, the clip started to roll showing Kanye's notorious encounter with Swift while he was speaking, something he took offence at.

He said, 'Yo, how am I supposed to talk if you're going to run the thing in the middle while I'm talking?'

'I didn't need you guys to show me the tape in order to prompt my emotions or whatever,' he said to Lauer.

'I don't need all the jazz ... Can we be quiet for a second?'

Kanye later took to his Twitter to vent his feelings about the interview.


'Forced': Kanye felt Lauer was forcing him to give answers he didn't want to give

'I went up there to express how I was empathetic to Bush because I labelled him a racist and years later I got labeled as a racist,' said Kanye.

'While I was trying to give the interview they started playing the ‘MTV’ under me with audio! I really wonder if Matt Lauer thought that s— was cool to play the ‘MTV’ clip while I was speaking about Bush? He played clips of Bush and asked me to look at his face while I was trying to talk to him.'

And he felt that the whole interview was deliberately set up to make him look bad.


Angry: Kanye felt the entire interview was a set-up to make him look bad

He said: 'I don’t mess with Matt Lauer or the Today Show … and that’s a very nice way for me to put it! HE TRIED TO FORCE MY ANSWERS. IT WAS VERY BRUTAL AND I CAME THERE WITH ONLY POSITIVE INTENT.

'I feel very alone very used very tortured very forced very misunderstood very hollow very very misused. I don’t trust anyone but myself! Everyone has an agenda. I don’t do press anymore. I can’t be everything to everybody anymore.

And that wasn't the end of it. Kanye went on to bemoan his fate as one of the most misunderstood people in Hollywood, much like the later Michael Jackson


A shambles: Kanye took to his Twitter after the interview to complain about how he

was treated and blamed the media for misrepresenting him
'I can’t be everybody’s hero and villain savior and sinner Christian and anti Christ! I can’t take anymore advice!!! I create, I’m creative, I have a good heart, everyone will see and understand one day.

'I don’t trust anyone! Very judged very scrutinized very criticized! I want everyonyayye to know I have lows all the time but I make it through them!'

'I wish Michael Jackson had twitter! Maybe Mike could have explained how the media tried to set him up!!! It’s all a f—ing set up!!!!'


source:dailymail

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